> ## Documentation Index
> Fetch the complete documentation index at: https://docs.getseam.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# Installing web pixel
> Quickly set up the Seam's reveal tag on your marketing site.
## Finding Your Web Pixel Snippet
Before installing the web pixel, you'll need to retrieve your unique snippet from the Seam AI platform.
Navigate to **Settings → Seam Intent → Website**. Your personalized website tag snippet will be displayed here, ready to copy. This snippet is unique to your organization.
## Option 1: Google Tag Manager
To streamline script management — especially while that using several tracking tools — you can deploy the Seam AI website tag through Google Tag Manager (GTM).
Start by launching the GTM console. Go to **Tags**, then click **New** to create a new tag. In the **Tag Configuration** panel, choose **Custom HTML** as the tag type.
From your Seam AI settings, copy the website tag snippet provided. Paste this snippet into the **HTML** field in Google tag manager. Make sure to allow access to **All pages**. Once you’re done, click **Save** to finalize the setup.
For additional guidance, refer to the official [Google Tag Manager support documentation](https://support.google.com/tagmanager/answer/6107167?hl=en).
## Option 2: Webflow
Webflow provides a built-in area for inserting custom code directly into your site.
To get started, go to your Webflow dashboard, open the **Settings** for your site, and click the **Custom Code** tab in the left-hand menu.
In the **Head Code** section, paste the Seam AI website tag from your Seam AI settings into the text area. If there’s already code in place, be sure to add the Seam script on a new line to keep things organized.
Once you’ve added the tag, click **Save**, then apply your changes by selecting **Publish → Publish to selected domains** in the upper-right corner.
## Option 3: Direct embed
You can directly embed the Seam AI intent script by adding a `
```
Once the tag is in place, no additional setup is required. The Seam AI website tag will immediately begin capturing visitor identification data automatically.